TrustRise logo — Digital Product Passport platform for fashion and textile brands
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The passport your customer scans

A Digital Product Passport is a structured record attached to a product and reached through a QR code. TrustRise builds it from supplier data, publishes it to a permanent URL, and keeps it live for as long as the product exists.

A print-ready GS1 Digital Link QR code beside the passport it resolves to on a phone: a wool sweater with materials marked verified and document-backed, the countries it was spun, knitted and assembled in, two verified certifications, care instructions and end-of-life options.

Built against the specification

The passport is not a product page with a QR code bolted on. The fields follow the JRC specification for textile passports — material composition, production steps, chemicals, care, durability, end of life — so the data is structured the way the regulation expects to read it.

Every passport resolves through a GS1 Digital Link, the standard the EU favours. One scan, one permanent URL, readable by any standard scanner.

GS1 Digital Link

A permanent URL per product, not a redirect that can break.

Print-ready labels

Download the QR at label resolution, ready for the hangtag.

Permanent URLs

A published passport stays live, quota or no quota.

Versioned

Update the record; the QR on the garment never changes.

A passport editor listing six fields for a wool sweater, each tagged verified, document-backed, pending or self-declared, with the selected care instructions field opened to a Passport AI panel drafting the text and offering Use this or Regenerate.

Fields are filled by you, by your suppliers, or by Passport AI drafting a first pass you review. Every field shows the strength of the evidence behind it, so you can see at a glance which parts of the passport would survive a question.

Passport AI drafts consumer-facing text — care, repair, end-of-life instructions — in language a customer understands. You approve every suggestion before it publishes.

Evidence levels per field

See which fields are verified and which are just asserted.

Supplier-filled

Material and origin data comes from the companies that hold it.

Passport AI

Included on every plan, including Free.

Review before publish

Nothing reaches the public page without your approval.

A table of seven passport fields against three audiences: consumer, economic operator and authority. Product identity, materials, care and end of life are open to all three; facility identifiers and supplier names are withheld from the consumer; the full evidence trail is the authority’s alone.

The regulation distinguishes between what a consumer sees, what an economic operator sees, and what a market surveillance authority sees. A passport that shows everything to everyone does not meet the requirement, however polished it looks.

TrustRise enforces the separation. The consumer gets the product story. The recycler gets the facility detail they need. The authority gets the full evidence trail.

Three audiences

One record, three views, resolved by who is asking.

Consumer-first

Clean, fast and readable on the phone it will be scanned with.

Operator detail

Facility identifiers and supplier names for those who need them.

Authority access

The complete evidence trail during an inspection.

Publishing and quota

Drafts are free and unlimited. Quota is consumed when you publish.

If you reach your plan’s limit, you are asked to upgrade before publishing more — but nothing that is already live goes down. A QR code printed on a garment that stops resolving is a compliance failure on a product that has already left your warehouse, and we will not do that to you.

Publish your first passport

Ten passports free, no card. Import from Shopify or WooCommerce, or create one by hand in a few minutes.